The hottest in 2011, Xingma group accelerated its

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In 2011, Xingma group accelerated its run

Guide: the growth rate was leading in the industry, and the overseas market was deeply cultivated. The growth rate was leading in the industry. In 2010, the sales revenue of Xingma group exceeded 10 billion yuan, the growth rate was leading in the industry, the heavy truck ranked eighth, and the mixer truck ranked first in the industry. The products in process and technology met the requirements of gb/t1843 (2) 008 "plastic cantilever beam impact test method" and iso180, gb/t2611, jb/t8761 standards Marketing and other aspects have achieved leapfrog development

the growth rate is leading in the industry.

the sales revenue of Xingma group exceeded 10 billion yuan in 2010, with the growth rate leading the industry. The heavy truck ranked eighth and the mixer ranked first in the industry. It has achieved leapfrog development in products, technology, marketing and other aspects. Behind countless industry miracles, the low-key Xingma group has been laying out, planning and preparing for development

it is understood that through a forward-looking technical vision, Xingma group cooperates with Italy Broadcom, an internationally renowned automotive design institution, and is in the forefront of the industry in terms of 3D design, assembly, CAE strength, stiffness analysis ability, Body CAD, etc. of complete vehicles and parts. It has developed many series of products, including xingkaima, a representative of China's high-end heavy trucks, which has improved the international status of China's heavy trucks

for overseas markets, Xingma has also been working hard in depth. When developing products, it has a strategic vision for the future and has a foothold overseas. At the end of the experiment, Fang Rui, head of the overseas business department of Valin company, said, "overseas is a big cake that is not easy to eat, but Valin has made steady progress step by step. In addition to the traditional African market, in 2010, we also successfully passed the European Union ECE certification, the world's highest certification, which has laid a solid foundation for us to expand overseas markets."

irresistible 2011

according to the analysis of insiders, the demand conversion speed of China's heavy truck market from medium and low-end products to high-end products in the future will be the fastest in the world. At the same time, in some Chinese markets, there has been a strong demand for high-end products, which is no different from the European market. In addition, when the market develops to a certain stage, heavy trucks will form a relatively constant proportion, while the sales of lightweight heavy trucks that drive the inter city short-distance logistics transportation will develop rapidly, and high-quality lightweight heavy trucks will also become the mainstream of future development

previously, Valin heavy truck timely launched star Kema heavy truck and comfortable lightweight heavy truck Valin star, which are comparable to European high-end products, and took the lead in the industry as a pioneer. "We have launched a number of high-end products that conform to market trends and have industry prospects by investigating and studying industry trends, in-depth analyzing customer needs, and focusing on the core points of customer interests." Hualing marketing also said to xueyongchang, general manager of the round sample company, who needs to use a hardness testing device

with the expansion of scale, Xingma group has been equipped with the conditions to change from "guerrilla warfare" to "positional warfare". Liuhanru, chairman of Valin company, believes that the rapid development of Ma Kai, member of the Political Bureau of the CPC Central Committee, vice premier of the State Council and chairman of the national leading group for the development of new materials industry, who attended and spoke at the meeting in the past seven years, has possessed the combat ability of the large Corps in market competition, and the large Corps Combat, It is the brand strategy of "rapid response, low cost, high quality, adapting to the market and improving the core competitiveness of enterprises" to enter a comprehensive competitive environment for automobile brand construction, and finally achieve the goal of becoming a mainstream automobile manufacturer

at present, Valin is adjusting its market entry strategy from avoiding the truth to comprehensive and direct market competition - asking for sales from the mainstream market, so as to start a "positional war" to improve the competitiveness of enterprise brands and products. There are two key points for the development of commercial vehicles now and in the future: first, accelerate the speed of independent research and development of commercial vehicles, comprehensively promote and launch the brand, and shift from avoiding the solid to the false to comprehensive and direct market competition. Second, commercial vehicles should take improving quality and reducing costs as a breakthrough to enhance market competitiveness, seize the commanding height of the market and win the first opportunity

from once unknown to today's industry miracle, Xingma group has full stamina after starting, and the trend of catching up and surpassing is obvious. Valin has never been an enterprise eager for success. Valin, which has joined the new round of truck fierce competition, is ready to run fast

Copyright © 2011 JIN SHI